Softshell is both a technical and a concept garment. It is really appreciated in the sports world (hiking, ski, etc.) because of its many qualities (for more information about Softshell technology, please, click here).
For sports clubs or companies, there are many reasons to customize Softshell coats for their partners. However, these clothes are fragile and quite expensive (from around 50 to 200 euros), they need to be particularly cared for during their customization.
Why would you customize a softshell coat ? How customizing a softshell coat for a perfect result ? Screen-printed transfer or embroidery ? What is the most appropriate printing technique for a softshell customization ?
Softshell coats (and more globally all the softshell textiles) can be customized with your imagery to use them as excellent communication tools ! Here are some examples of Softshell customization :
There are several printing techniques for customizing a Softshell coat : embroidery, screen-printed transfer, digital transfer... ( See the comparative article about the different printing techniques
But softshell is not every garment... We cannot use any technique to customize it ! Indeed, softshell technology is a fragile and quite expensive material. You need to choose the adapted technique to avoid any frequent problem that may occur.
The main problem that may occur when customizing softshell coats is the color bleeding during heating. In other words, when a printing is pressed on textile, heat cause the bleeding of the textile pigments to the printing which degrades the color. Honestly, as you can see on these photos, the result is not exactly great and the garments get unusable.
To avoid these previous problems, you need to choose the appropriate printing technique, depending on the specific features of softshell.
The two main recommended printing techniques are :
For questions of costs, flexibility and possibilities, the technique of screen-printed transfer adapted to softshell is more appreciated than embroidery.
You can use screen-printed transfers for customizing softshell coats but not all of them ! You need to choose transfers that were specifically made and adapted to this type of clothes.
At PrintMyTransfer, we use a special transfer to avoid the sublimation raisings : the SUBLISTOP transfer.
This sort of transfer has several advantages :
With the screen-printed transfer technique, the possibilities of customizing softshell are huge ! We can realize whatever artwork or logo thanks to softshell screen-printed, monocolor or 4-colors transfers.
For more informations about sublistop and softshell customizing, contact .